Click HERE to visit the official Disrupt Footwear webshop
Click HERE to purchase a pair of our first footwear release – The FC-0.5
The Footwear Co.
– Drastically alter the structure of something
– To cause something to be unable to continue in a normal way
– A disruptive product addresses a market that previously couldn’t be served
– A disruptive product can also offer a simpler, cheaper, and more convenient alternative to an existing product
We have a really simple mission: Design and manufacture world class functional footwear
WHY ARE WE DOING THIS?
Because we deserve affordable footwear that restores natural foot function instead of hindering it.
HOW ARE WE GOING TO DO IT?
Together. By listening to your input and assembling a team dedicated to the constant pursuit of improvement
WHAT ARE WE CREATING?
Footwear designed for movement. Everything you need in a shoe, nothing that you don’t.
Less, but better. Focus on the foot. Look to nature for inspiration. Sustainability by design.
Kaizen (constant, incremental improvement)